Team

We are passionate about building and investing in great companies and support them with our operational expertise from day one, so they can unleash their full potential. We have a team-oriented approach paired with an entrepreneurial mindset that applies to everything we do. While our team covers a wide variety of disciplines and industry knowledge, we are united by a culture where execution is everything. Find out more about the Sparrow management team below.

Felix
Brunner

Chief Executive Officer

Felix is in charge of managing the overall operations and resources of the company, focusing in particular on providing the right assets, the right skills and the right backing from within Migros Group to hugely accelerate the scaling of the portfolio ventures. He also voluntarily runs up mountains.

Angela
Higgs

Head of Talent

Angela is responsible for the entire employee lifecycle and has a holistic approach to talent management. Creative and pragmatic, her passion lies with developing, driving, and implementing talent programs and solutions that ensure a great experience for all Sparrows - from attracting, assessing, and hiring over to developing and retaining the top talents within our team. Going up to the mountain involves for her to chase after her kids, who - just like herself, only go up if there is a SchniPo and ice cream waiting at the end.

Lorenz
Luechinger

Chief financial Officer

Lorenz is responsible for all financial matters, legal, compliance as well as our investment and acquisition practice. He loves mountains that are too steep to run up.

Alex
Mahr

Chief Operating Officer (a.i)

Alex is responsible for establishing and maintaining the venture development processes, guarantees that the operations of the ventures are up and running and ensures that they get the needed support from the venture operations team. He doesn’t understand how anyone can run up a mountain without being chased by a bear – walking is just fine.

Imke
Nowak

Head of Communications

Imke is responsible for developing, driving and implementing all communications activities while working collaboratively across teams to build awareness and positive exposure that bring the story of Sparrow and its ventures to life. No running up the mountains for her. It's better for skiing down and enjoying Cüplis during Aprés-Ski.

Jan
Sedlacek

Chief Venture Architect (A.i.)

Jan is responsible for early stage support and grooming of the ventures, so they can successfully take their first steps and then unleash their full potential to scale. In theory, he sees a point in running up a mountain if there is a restaurant serving cold beer on top. In practice, he prefers taking the cable car.

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